The new Pakistani film Yaara Vey, which was released this week, faced the worst situation at the box office. The film failed to create the pre-release hype which cost the producers and Yaara Vey turned out to be another biggest disaster of the year. The cost of the film is claimed to be 8 crores, but due to critical rejection and poor marketing shows were canceled due to not a single ticket being sold at many cinemas. Most of the cinemas have significantly reduced the shows of the film from Monday, seeing the response of the first three days. Although major cinemas did not give the film more than two shows in the first three days of its release, at the end of the weekend, the film’s total shows were down to 50 percent from the first day.
Yaara Vey, closed its first weekend total across Pakistan with Rs 8 lakh which is very disappointing. Yaara Vey was also released in a few theaters in the UAE where it did not receive a great response. Looking at these figures, it can be said with certainty that this film will leave the box office in the first week itself.
Pakistani films Zarrar, and Tich Button, which were released last week, are completing their days with steady business.
Tich Button has been released in the overseas circuit including Pakistan. At the end of the first week, Tich Button had collected Rs 15.5 million from the combined domestic and international circuit business. Tich Button has been released in Australia, New Zealand, Bahrain, Oman, Qatar, UAE, UK, USA, and Canada including Pakistan. With the business of the second weekend, this film has made a business of 1 crore 85 lakh rupees worldwide.
The second film Zarrar, released last week, collected Rs 10.8 million by the end of the first week. Zarrar was released in only two countries, apart from Pakistan, the UK, and Saudi Arabia. The film has also been released in American theaters since December 2. Adding the collections of the second weekend, Zarrar has managed to do a worldwide business of around Rs 1 crore 35 lakh so far.
The Legend of Maula Jutt‘s business is still much better than the new films. The Legend of Maula Jatt, by the end of its seventh week of release, has collected Rs 87.5 million in Pakistan, while this weekend’s collections combined have earned Rs 90 crore in Pakistan alone. Adding the worldwide collections of the film, The Legend of Maula Jatt has made a total business of Rs 221 crores.