L’Oréal Paris, the world’s leading beauty brand, proudly launched the first of its kind 6 Oil Nourish Oil-in-Cream [ #FutureOfOil ] as part of their Advanced Haircare line at an intimate Meet & Greet on Saturday, 4th June 2016 at the L’Oréal Academy in Karachi.
The 6 Oil Nourish Oil-in-Cream is a unique blend of 6 oils providing 6 benefits with the goodness of precious hair oils now in a cream. Inspired by the time-consuming characteristics of traditional hair oils, the 6 Oil Nourish Oil-in-Cream is the ultimate no hassle, convenient solution to traditional hair oiling techniques. The #FutureOfOil incorporates easy-to-use multi-usage qualities including overnight, pre shampoo and post shampoo use.
The event began with live demonstrations of the 6 Oil Nourish Oil-in-Cream, where guests indulged in 6 Oil Massages followed by an hair-wash and blow-dry. The demonstrations were followed by a short interactive presentation by Marvi Santosh (Product Manager- L’Oréal Paris Hair Care) on the benefits of the 6 Oil Nourish Oil-in-Cream. The Meet & Greet was attended by L’Oréal Paris’s Local Spokesperson Mehreen Syed along with members of the esteemed press.
Speaking about the 6 Oil Nourish Oil-in-Cream, L’Oréal Paris’s Local Spokesperson Mehreen Syed commented, “I’ve just had a chance to try out the 6 Oil Nourish, it’s a wonderful product. It felt light on my hair and doesn’t weigh my hair down. The Oil-in-Cream has a lovely floral and sweet scent. The application made my hair very smooth, silky and soft, it works from the roots to the tip and it doesn’t feel oily on the scalp. After the wash my hair looked perfect.”