PFDC Sunsilk Fashion Week Day-2


The Pakistan Fashion Design Council in collaboration with Sunsilk presented the second day of the ninth PFDC Sunsilk Fashion Week.focusing specifically on fashion for the regions’ long hot summer months. Day-2 featured prét-a-porter shows by Nomi Ansari, Ali Xeeshan Theater Studio, Sania Maskatiya, MAHGUL, Nickie Nina and Karma Pink.

Designer Showcases

Nomi Ansari

The prêt-à-porter shows on Day-2 were opened by designer Nomi Ansari who showcased his luxury prét collection titled “Joyride” at PFDC Sunsilk Fashion Week 2016. The collection takes inspiration from the present, a vibrant reflection of what is happening around us in the moment and celebrates the vibrancy that comes with today’s fast paced environment. The silhouettes were structured and defined using the entire colour palette with a generous use of flashy tints and bright hues. The base is silken and the fabrics used were luxurious satins, chiffons and georgettes with prints of different fabric types and feels where all the prints were created in house which are an amalgamation of pop art and high fashion. For men, Nomi Ansari showcased a line of funky jackets, vests and pants with intricate details and motifs of pop art elements with lots of accessories including some funky shoes. Renowned television and music personality Junaid Khan walked the ramp as the brand’s celebrity showstopper.

Ali Xeeshan Theater Studio

After Nomi Ansari, designer label Ali Xeeshan Theater Studio showcased its collection ‘Voodoo’ in the Luxury/Prét segment. The collection derived its inspiration from a journey from the lowest level of darkness to the highest point of joy. The designer utilized unconventional, metallic surface embellishments to translate the theme onto his garments. The collection also featured a range for menswear. Silhouettes comprising of off-the-shoulder tops, summer jackets, leg of mutton sleeves and 70’s influenced bottoms were the trends to look out for in this collection.

Sania Maskatiya

Following Ali Xeeshan Theater Studio, the acclaimed designer label Sania Maskatiya revealed their signature geometrics featuring a fresh boldness in both abstraction and simplification, paying homage to the angular elegance of the Art Deco movement with their new collection ‘Décorer’. The new collection showcased in the Luxury/Prêt segment of PFDC Sunsilk Fashion Week featured contrasting multifaceted motifs, from the stark to the sublime, with streamlined silhouettes.‘Décorer’ marries the eclectic to the traditional, using rich hues and lavish ornamentation. Accentuated by a myriad of embroidered textures on matching separates, all assertive in their assorted luxury, ‘Décorer’ radiates an organic fluidity reminiscent of the Art Nouveau Era. For the showcase, Sania Maskatiya collaborated with Charles & Keith for footwear and exhibited the new collection to an engaging soundtrack mixed by celebrated DJ Shah Munir.

Ramp Gallery Day 2

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Next was MAHGUL who introduced its new brand ORO with a collection titled “The Indus Society”. The collection is conceptual in its inspiration: it conceives a clan of imaginary women; women who are fierce, majestic, almost drawing on these within an animalistic context. In this same vein, the collections’ colours and embellishments are inspired from animal skins, their patterns and a study of their anatomy, manifest in the form of heavy embroideries and prints, engaging quilting and laser cut techniques to showcase a collection that is inherently lounge/sports luxe in nature. The Indus Society presented three distinct types of ensembles: from casual wear silhouettes with the more slouchy casual track pants and signature ORO barcode T-shirts, each representing a different animal print, to resort wear to formal wear with more structured tunics and trousers. This collection further introduced a new range of accessories to present a look from top to toe, with handmade totes, clutches, sneakers and khusas. The endeavor was to showcase a collection that is eclectic, electric and elevated.

Nickie Nina

Nickie Nina’s PFDC Sunsilk Fashion Week collection was titled “FLECHAZO” (Love at first sight). Inspired by the rich culture of Spanish Metadora’s, their strength, agility combined with their femininity and beauty the collection featured luxe fabrics such as organza and raw silk fabrics used with a very slump and constructive cuts style along with Spanish inspired 3 dimensional embellishments. Based in a color palette of bright and pastel hues the key trends highlighted in the collection were a combination of relaxed tops with structured inners, palazzos and culottes of different lengths paired with wraps. Television personality Mira Sethi walked the ramp as the brand’s celebrity showstopper.

Red Carpet Gallery Day 2

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Karma Pink

Day-2’s finale was presented by premier designer label Karma Pink’s Spring/Summer 2016 collection titled ‘Studio54’. Inspired by the disco era, the collection comprised of sixteen womenswear pieces and is based in a diverse color palette which ranges from white to black and all monochromatic shades in between and color in the embellishments provides the pop. The base and backgrounds were kept soft and muted. Trends such as short and tailored ensembles were highlighted in the collection.

About author


The author and admin of this site is Umar Khitab Khan. Have 20 years experience in media industry, he wrote many scripts for TV, write ups and features for magazines and news papers. A book based on biographies of celebrities also on his credit. His magazine Monthly Metro Live very popular in intellectuals but also in masses, He is affiliated with many social and professional organizations like Arts Council of Pakistan and Karachi Union of Journalists. He is also a film critic and member of SBFC (Sindh Board of Film Censors).


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